知識產權都可以融資？IP融資沙盒，一文睇清
講到融資，好多人第一時間會諗到物業、設備，甚至公司過往收入紀錄，
未必會即刻聯想到知識產權。
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品牌成功的關鍵：從3個品牌案例看知識產權（IP）的重要性
講到做生意，好多人第一時間會諗：「產品好唔好賣？」
但其實，品牌背後嘅知識產權（IP），往往先係令企業長遠成功嘅關鍵。 -
The Key to Brand Success: 3 Brand Cases on the Importance of IP
When people talk about business, one of the first questions that often comes to mind is, “Will the product sell well?”
